https://repositorio.febab.org/files/original/8/2204/1314-1327-1-PB.pdf 322d8e11af1e02831f890d0870e8fa85 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource CBBD - Edição: 25 - Ano: 2013 (Florianópolis/SC) Subject The topic of the resource Biblioteconomia, Documentação, Ciência da Informação Date A point or period of time associated with an event in the lifecycle of the resource 7-10 de Julho de 2013 Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Florianópolis/SC Event A non-persistent, time-based occurrence. Metadata for an event provides descriptive information that is the basis for discovery of the purpose, location, duration, and responsible agents associated with an event. Examples include an exhibition, webcast, conference, workshop, open day, performance, battle, trial, wedding, tea party, conflagration. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource REDES SOCIAIS ONLINE E DIVULGAÇÃO DE EVENTOS EM BIBLIOTECONOMIA Creator An entity primarily responsible for making the resource Claudia Maria Alves Henriques Emanuella Maria Barbosa Lourenço Bezerra Sílvia Letícia da Silva Ferreira Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Florianópolis (Santa Catarina) Publisher An entity responsible for making the resource available FEBAB Date A point or period of time associated with an event in the lifecycle of the resource 2013 Description An account of the resource O trabalho se propõe discorrer acerca das estratégias de marketing de divulgação de eventos em Biblioteconomia através das redes sociais online, com foco principal no Twitter e Facebook. Para efeito deste estudo, tomamos como base o I Workshop de Bibliotecas da Universidade de Pernambuco. Analisamos as formas de divulgação do evento e expusemos esta analise através de gráficos comparativos entre a divulgação tradicional e por meio das redes sociais online. Como resultados, demonstramos que a utilização das ferramentas sociais Twitter e Facebook para divulgação e de inscrição do evento foram determinantes. Language A language of the resource pt cbbd2013