https://repositorio.febab.org/files/original/24/3307/2342-2359-1-PB.pdf 208203ade32266149ca252b6be04e467 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource CBBD - Edição: 28 - Ano: 2019 (Vitória/ES) Subject The topic of the resource Biblioteconomia Documentação Ciência da Informação Publisher An entity responsible for making the resource available FEBAB Date A point or period of time associated with an event in the lifecycle of the resource 2019 Language A language of the resource Português Type The nature or genre of the resource Evento Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Vitória (Espírito Santo) Event A non-persistent, time-based occurrence. Metadata for an event provides descriptive information that is the basis for discovery of the purpose, location, duration, and responsible agents associated with an event. Examples include an exhibition, webcast, conference, workshop, open day, performance, battle, trial, wedding, tea party, conflagration. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Proposta de Plano de Marketing para a Biblioteca Pública Municipal Josué Guimarães Creator An entity primarily responsible for making the resource Maurício Coelho da Silva Caliel Cardoso de Oliveira Jussara Borges Nayamillet Gonçalves Ribeiro Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Vitória (Espírito Santo) Publisher An entity responsible for making the resource available FEBAB Date A point or period of time associated with an event in the lifecycle of the resource 2019 Subject The topic of the resource Eixo 6: Gestão de bibliotecas Description An account of the resource O trabalho propõe um plano de marketing para a Biblioteca Pública Municipal Josué Guimarães (BPMJG), situada no bairro Menino Deus, em Porto Alegre. Utilizando a abordagem de Marketing Holístico e a abordagem de Marketing Cultural foi elaborado um Plano de Marketing que se preocupa em atender as necessidades informacionais dos diversos segmentos que compõem a comunidade atendida pela unidade de informação e oferecer eventos e atividades que valorizem as características culturais, sociais e comportamentais de cada um desses segmentos. Type The nature or genre of the resource Evento Language A language of the resource pt cbbd2019