https://repositorio.febab.org/files/original/64/7549/SNBU2023_015.pdf b8672e9b6b075986a853260c3453f2da Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource SNBU - Edição: 22 - Ano: 2023 (UFSC & FEBAB - Florianópolis/SC) Subject The topic of the resource Biblioteconomia Documentação Ciência da Informação Bibliotecas Universitárias Description An account of the resource Tema: Bibliotecas e sustentabilidade: inovação, ciência e sociedade. Creator An entity primarily responsible for making the resource SNBU - Seminário Nacional de Bibliotecas Universitárias Publisher An entity responsible for making the resource available UFSC & FEBAB Date A point or period of time associated with an event in the lifecycle of the resource 2023 Language A language of the resource pt Type The nature or genre of the resource Evento Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Florianópolis (Santa Catarina) Event A non-persistent, time-based occurrence. Metadata for an event provides descriptive information that is the basis for discovery of the purpose, location, duration, and responsible agents associated with an event. Examples include an exhibition, webcast, conference, workshop, open day, performance, battle, trial, wedding, tea party, conflagration. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource O Instagram como ferramenta de marketing digital na Biblioteca de Manguinhos da Fundação Oswaldo Cruz Creator An entity primarily responsible for making the resource Lima, Igor Falce Dias de Lima Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Florianópolis (Santa Catarina) Publisher An entity responsible for making the resource available UFSC & FEBAB Date A point or period of time associated with an event in the lifecycle of the resource 2023 Language A language of the resource pt Identifier An unambiguous reference to the resource within a given context Eixo 1 – Gestão de Bibliotecas Type The nature or genre of the resource Evento Subject The topic of the resource Divulgação cientifica Biblioteca universitária – divulgação cientifica Description An account of the resource Apresenta as iniciativas da Biblioteca de Manguinhos, da Fundação Oswaldo Cruz, no uso do Instagram, como ferramenta de marketing digital, capaz de atrair usuários potenciais e maximizar o acesso a serviços e produtos de informação. Relata abordagens e práticas utilizadas pela Biblioteca na produção de conteúdo para o Instagram, bem como o feedback obtido pelos usuários que acompanham a página. Conclui ressaltando a necessidade de se acompanhar as tendências da mídia social, de modo a compreender como a Biblioteca pode incorporar tal fenômeno à sua realidade. Source A related resource from which the described resource is derived 22o. Seminário Nacional de Bibliotecas Universitárias (SNBU) - Tema: Bibliotecas e sustentabilidade: inovação, ciência e sociedade. snbu2023